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Gift Cards BasicsFewer businesses are using paper gift certificates and migrating to a gift card system. And it makes sense gift cards prominently promote your business with your corporate logo and attractive graphics. Gift cards are also easy to track: you can find out what people are buying, how much they spend, and purchasing habits. |
Points to consider:
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Related articles - November 2009 |
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Gift Card Systems Buyer's Guide This comprehensive guide will walk you through the types of gift cards you can offer, how to create a successful gift card program, and pricing. (Source: BuyerZone.com) |
Retain Business with Gift & Loyalty Cards Stay competitive by offering something that encourages your customers to give you their repeat business. (Source: Entrepreneur) |
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Putting Trophy Value into Your Gift Card Program Unleash the full marketing power of your gift cards by implementing an incentive program. (Source: Incentive Central) |
Survey says: You need to market gift cards properly Two industry experts break down a recent Consumer Insights Survey to determine who uses gift cards and how to successfully market them. (Source: Integrated Solutions for Retailers) |
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Common terms:
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Leading suppliers:
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